Cross4Health Final Event and Pitch Contest


19th and 20th of May 2020


Over the last three years, Cross4Health has supported Innovative SME-led projects that are leveraging technology and know-how from Aerospace, Energy and Creative Technologies sectors for the benefit of personalized Healthcare. In two acceleration programmes, the project has supported 60 SMEs reaching closer to market with their innovative solutions. To mark the end of the second acceleration programme, and closing of the Cross4Health project, we are inviting you to participate in the Final Cross4Health Event – Online!

Over two days, we are presenting results from the project, offering exciting seminars with topics relevant for SMEs on their journey to market and presenting the projects that have participated in the acceleration programme in a Final Pitching Contest – awarding the best project with cash prizes totally worth 20.000 €.

The SMEs participating in the pitching contest will have the chance to win one of the three following prizes:

10,000 €
6,000 €
4,000 €


The event provides webinars including topics such as Horizon Europe opportunities, how to attract investors, innovative procurement processes and access to test-bed facilities!

You may attend as audience to the webinars if you are interested SME even if you have not formed part of the Cross4Health acceleration – join us!

In addition, this is a great opportunity to learn about the Cross4Health project and the SMEs which have been part of the Acceleration process.


We invite you to join us to learn more about Cross4Health and how we have supported SMEs over the past three years with results from the project. In addition, we are offering two parallel tracks with informative seminars tailored for innovative SMEs in the healthcare sector. Chose the track that suits your needs the best.

09.00 – 09.15 : Welcome and introduction to Cross4Health by Mette Aastad from Norway Health Tech
09.15 – 10.00 : Presentation of results from the Cross4Health White Book by Joanna Lane from HCN
10.00 – 12.00 : Parallel tracks:
Track 1: Secure funding
  • 10.00 – 11.00 : Introduction to Horizon Europe and the EIC Accelerator by Eva Garcia Muntion from RTDI
  • 11.00 – 12.00 : How to attract investors by Jeremy McCrohan from Norway Health Tech
  • Track 2: Procurement and demonstration
  • 10.00 – 11.00 : Innovative procurement processes by Björn Lagnevik from Innovation Skåne
  • 11.00 – 12.00 : Testbeds and demonstration activities by Siri Stabel Olsen from Nordic Proof

  • We are excited to invite 23 of the innovative and cross-sectoral projects that have been supported by Cross4Health to pitch in the Final Cross4Health Pitch Contest! The projects are presenting their idea and progress in the Cross4Health acceleration programme and competing for prizes worth in total 20,000 EUR.

    09.00 – 09.15 : Welcome and introduction by Mette Aastad from Norway Health Tech
    09.15 – 09.45 : The INNOSUP-1 programme and EC SME work by Eric Koch from The European Commission
    09.45 – 10.00 : Introduction to the Final Cross4Health Pitching event and presentation of the Jury – by Matt Smith from the Lunicorn
    10.00 – 16.00 : The Final Cross4Health Pitching event + Prize ceremony


    19th and 20th of May 2019
    09:00 - 12:00 (Tuesday, 19th) | 09:00 - 16:00 (Wednesday, 20th)


    The event will take place ONLINE. To register as audience, please register and join us in the following link.
    Registration Link:
    (for audience not actively participating) :


    Norway Health Tech